Friday, 7 November 2014

Responding to Q1B "The Essay"


Mr Nag

Media
Representation
N
Audiences
Genre

MR Nag=One piece of course work
Nr Cup= More than one pieces

Genre

John Friskes describes genres as “attempts to structure some order into the wider range of texts and meanings that circulate in our culture for both the convenience of both producers and consumers.” In other words, genre is simply a way of categorizing products (texts) through the common codes and conventions.

John Friskes relates to my work as I made it convenient to my audiences by following conventions so people now what my product is so it’s convenient for them and this made it convenient to me as I new what I had to do.

Andre Basin  “genres make magazine cover more efficient (by allowing the re-using of fonts, images and the like) and more marketable (by using generic conventions as a way of ‘selling’ the magazine cover to the target audience). Genres in magazine covers therefore, were seen as more arbitrary: they originate at the level of production” (Hall and Holmes, 2008).

I agree with Basin’s theory as I made my magazine cover quickly because I had common conventions to follow so I replicated them in my work.

Scientific method does not require us to observe every instance of a phenomenon in order to describe it; scientific method proceeds rather by deduction” (Tzetan Todorov, 1970).

I agree with Todorov’s theory as I don’t need to look at every magazine to now what makes one because I only need to see a couple and I then have another to judge if what I’m looking at ifs a music magazine.


Narrative

Bathes: Linearity of cause and effect within an overall trajectory of enigma resolution”
I agree in some ways as my magazine does follow what Barthes says because my magazine cover does make a bit of enigma as my main image you see the guy smiling and makes the reader think what is he smiling at which makes you as a reader question the image. However my image does not have linear as its not a group of photos it is just one photo frozen in time.

Claude Levi-Strauss his theory of binary opposition night/day, good/bad, light/dark, good/evil etc. He observed that these oppositions tended to structure texts narratives.
I believe Levi-Strauss theory as I used binary opposites as I used white on black to make it stand out I also used pink which is a female color and then blue a male color together to make some contrast between the two genders.


Tilley (1991) ‘Action Codes’ are a short hand way of advancing a narrative. Action codes are part of the ‘Continuity Editing System’ and are used to signal to the audience that something is about to happen, helping the audience to predict what is going to happen next. According to Tilley, for example, the packing of a suitcase ‘signals’ confrontation, panic or escape in a Thriller.

This relate to my magazine cover as my main image shows a guy in a pose and makes you think what is the next stage and asks what is going to happen next after this pose.

Representation

“All media texts are re-representations of reality…they may be stereotypes or they may be complex representations but it is important to remember that they have been constructed to appeal to a particular target audience” (Hall and Holmes 1998).

This relate to my magazine as I choice the person I did for my main image because he is the perfect age for my target audiences and he is the same age as those people in the magazines target audiences and people like to look at things that relate to them.

Youth: Stanley Hall wrote Adolescence in 2 volumes in 1904.
He came up with the ‘Storm & Stress Model’, which pretty much meant that
 “ Adolescence is inherently a time of storm & stress when ‘all’ young people go through some degree of emotional and behavioural upheaval, before establishing a more stable equilibrium at adulthood.
He thought that
1.  Common mood in teenagers was depressed
2.  Criminal activity would increase at the ages of 12 & 24
Heightened sensation

I have not followed this as I have mad teenagers as fun and for this reason I have challenge Hall as my images do not show teenagers as bad people instead it shows them in a positive light.

In 1975, Laura Mulvey, “As erotic objects of desire for the characters within the screen story, and as erotic objects of desire for the spectator within the auditorium.”

I have gone against this as I have period women as not being objects of sexual desire instead I have shown them as strong character however you could say I portrayed men as objects of sexual desire as I have used my main image of a male in to a pieces of attraction.

Audiences

“Any media text is created for a particular audience and will usually appeal most to this particular target audience” (Hall and Holmes, 1998).

This relates to my work as I have used text which you can just see in pervious pop magazines however it may be a little different however it is still the same when you get to the basics and this is so my magazine gives what the public wants to receive/take from it. I also had to make a photo of the artist which approved by the retail, artist and everyone else effect by the image and if not the customer may not buy the magazine. There is also the preferred read where every reads it how we want it to be read however there is also the apposition reading where people don’t like it however they are going to buy it to get something out of which was not intended.

Hypodermic needle theory the media turns us in to what it we consume.

Use and Gratification theory Blumer and Kant’s theory
Diversion (escape from everyday problems)
·      Personal relationships (using the media for emotional and other interactions e.g. substitution soap opera for family life).
·      Personal identity (constructing their own identity from characters in media texts, and learning behavior and values – useful if trying to fit into a new country/culture)

·      Surveillance (information gathering e.g. news, educational programming, weather reports, financial news, holiday bargains etc).